According to Statcounter, Windows 11 held a 55.18% market share in October 2025. That share dropped to 53.7% in November and dropped again in December. Now, Windows 11 holds a 50.73% market share.
https://gs.statcounter.com/os-version-market-share/windows/desktop/worldwide
Many are rollback to Windows 10, but Linux is increasing as well.
https://gs.statcounter.com/os-market-share/desktop/worldwide
They thought they were too ingrained in everything for people to leave so they could start enshitfying and everyone would just have to deal with it. They knew they would lose some market share by doing so but are gambling on the increased profits from targeted ads and AI training data would make up for it.
It’s also likely that for a single glorious quarter stockholder value was slightly increased, therefore it was a complete success.
I think it’s more that they’re not really making money on Windows anymore. The money is in cloud services like Office 365. So Windows is just being used to push people towards what actually makes Microsoft money, disregarding whether they actually want those services.