I think they mean Bixby and OneUI and similar, but I have been using Google phones for a while so I could be very out of touch

Since it appears Toyota has an interest in Subaru and Subaru has insane brand loyalty, they should be fine. Toyota could take a more direct role through sharing technology if it would help. I don’t know much about Mazda other than they are still made in Japan and I love my CX5. I certainly hope there is room for the smaller, high quality brands. I would be concerned about any manufacturer that hasn’t made progress on hybrid and EV tech though. I hear those Chinese kids make some pretty inexpensive options.

I thought the point was to combine so that they could compete with Chinese EV’s? To better move forward with hybrid and EV vehicles as the world transitions away from ICEs? I think it’s crazy that even combined they still sell a fraction of what Toyota sells and still only puts them at #3 behind VW. I only recently learned it’s so lopsided.