It’s not about whether or not it’s functional grammar, it’s just dumbass marketing jargon. I don’t know why but something snapped in me a few months ago about that shit. I referred to “creating content” and I just felt the glass shatter in my brain. I fucking hate that term. I’m a fucking artist.
I use my camera, I make movies. I paint with light. I don’t “generate content” like some AI slop machine. I don’t know why I have allowed marketing terminology to permeate my language, but I fucking hate it and I am dead set on exorcising it out of my head like the demon it is.
As rediculous as it sounds, “creative” is used as a noun in marketing speak to refer to an image, video, carousel, slideshow, or whatever. I know, it’s stupid.
I mean, that’s at least functional grammar.
“advertiser’s creative”? The fuck is that? You aren’t cool by dropping the noun out and trying to use an adejective in its place.
It’s not about whether or not it’s functional grammar, it’s just dumbass marketing jargon. I don’t know why but something snapped in me a few months ago about that shit. I referred to “creating content” and I just felt the glass shatter in my brain. I fucking hate that term. I’m a fucking artist.
I use my camera, I make movies. I paint with light. I don’t “generate content” like some AI slop machine. I don’t know why I have allowed marketing terminology to permeate my language, but I fucking hate it and I am dead set on exorcising it out of my head like the demon it is.
As rediculous as it sounds, “creative” is used as a noun in marketing speak to refer to an image, video, carousel, slideshow, or whatever. I know, it’s stupid.