This app could potentially supplant Tik Tok overtime. As Tik Tok’s censorship following it’s acquisition by US investors such as Oracle, Silver Lake, and Abu Dhabi-based MGX, and UpScrolled already having questionable ethics, this may be the path forward.
What is the point of recreating media format designed exclusively to grab attention as much as possible and monetize it?
Edit: I’m not saying that loops is planning to monetize it. I’m trying to say that the short video format was designed as being additive, so that the addiction can be monetized.
I’d say it’s to help replace unhealthy addictions with a platform that’s smaller and less easy to fall into infinite scroll rabbit holes. Like nic-patches to stop smoking.
Have you used TikTok? If you had in the beginning, it was full of people doing history videos, diy, etc. I suspect it will be something like that. I don’t use it anymore, but it was great in the beginning,.I suspect that if you’re on Loops, especially at first, monetizing it isn’t your first thing. The meme communities are probably going to go nuts.